Monday, August 6, 2007

Top 7 Favorite Ecommerce Tools

When you make your living on the Internet, you sometimes forget that the resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already know they exist.

Whether they help you make money, save time, save money, or avoid frustration, these ecommerce tools and services rate my highest recommendation for anyone who conducts any form of ecommerce online.

ClickBank.com -
If you sell a downloadable product such as an ebook, report, or software, you can't beat ClickBank for processing credit card payments. Not only do they take the payments and send you a check twice a month, they also plug your product into an existing network with tens-of-thousands of affiliates who can sell it for you. Also, unlike a traditional merchant credit card processing account, ClickBank assumes all the fraud risk and prevents many of the "horror" stories you hear in connection with online credit card processing.

MySiteSales.com -
Since ClickBank only allows the sale of downloadable products, MySiteSales.com comes to the rescue for anyone selling a physical product or service. Offering a suite of integrated product catalogs, follow up autoresponders, advertising tracking, a secure server, and even limited-time coupon offers, this tool rates a "must have" for setting up and integrating a professional ecommerce solution on virtually any size website.

Aweber.com -
If you need an unlimited number of follow up autoresponders and the ability to send an email "broadcast" to all your contacts at one time, Aweber offers an excellent managed solution. Specializing in helping small to medium-sized Web businesses implement an effective email follow-up strategy without complicated software, Aweber gets our highest marks for service and dependability.

GoDaddy.com -
Cheap, reliable, easy-to-use domain name registrar that only charges $8.95 per year for each domain name you register. Godaddy rates cheaper and just as, if not more, reliable than any other domain registrar. They also offer a "private registration" option that allows you to keep your identity as the domain owner a secret from unscrupulous people who exploit domain name records to compile mailing lists, spam databases or worse.

FrontierPowerHosting.com -
Any successful ecommerce endeavor begins with a solid website hosting service. Nothing shuts you down faster than an unreliable web host because, the second they go offline, your business goes offline. I host one of my servers at FrontierPowerHosting.com because of great customer service and guaranteed up-time.

ClipArt.com -
Ever pulled your hair out searching for that perfect image, photo, or piece of clipart for your website? Once you exhaust the Microsoft collection on your computer, the next stop (if you want to find something fast) is Clipart.com. With thousands of images searchable by keyword, you can always find the perfect image in less time and without the worries of copyright infringement if you just pull something off the Web.

Google.com/Adsense/ -
Website got traffic but no making much money? Open a free account with Google AdSense and earn a commission any time someone clicks on any of the targeted ads. An excellent way to earn extra cash on virtually any website.

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Friday, August 3, 2007

Cost Effective Ecommerce Solutions

Ecommerce use to be about spending thousands of dollars on setting up your shop and hundreds of dollars on getting a merchant. My, how things have changed over the years. Now anyone with a few hundred of dollars in their pocket(or less if you have the time to learn it yourself) can have a great working ecommerce system up and running in the matter of days. This also includes the full ability to accept payments from Credit Cards, manage customers, create invoices and more.

The most cost effective ecommerce solution on the market today is Oscommerce.com . Why is it so cost effective, well because it is free. All you need to do is learn it yourself or get someone who works in the web world(a web designer or programmer) to set it up for you. This can run you anywhere’s from $500-$900, give or take a bit depending on the features you want and if you want it integrated into a custom built design. In a all in one solution you can set up products to sell, have a visitor sign up and pay via the osc(oscommerce) payment section, create an invoice for that client as well as deliver the product(if it can be transferred via email) or create a packing slip to be mailed out. These are just some of the features located in oscommerce.

Another great feature about oscommerce is that you can integrate it to fit right into your site design. If you view my site at www.Logo2D.com and click one of the links at the top(such as logo templates) you can see that it fits snugly into the design. You can customize any part of oscommerce including the buttons for the shopping cart. It is a really great program to use.

One of the hassle before with ecommerce was getting something that would process payment. Payment was a

big issue as before it was very costly to get a merchant account, which usually cost around $400USD. Also you had to pay a % of every sale you made, which can really add up.

Today there are two great forms of payment that can be added to Oscommerce as your payment modules, they are Paypal.com and 2Checkout.com . These two options are a great way to go. Paypal.com is free to sign up, has over 78 Million accounts, only charges a small % of each sale/payment, can be funded by your credit card or bank account if you want to purchase something online and any sales you get you can take straight down into your bank account. Though the user does have to have a paypal account to pay you, but with 78 Million Accounts, you can see that is no problem.

2Checkout.com doesn't offer as many features in the way as you being able to purchase products offline, but it is great if someone is purchasing products off of you. It allows you to take payments via credit card and the customer doesn't even have to have a 2checkout.com account. It only takes a small % off when you take money down into your account. The only down side to 2checkout.com is that there is a one time fee of $49 to purchase a membership and they only send payment out twice a month(the middle of the month and the end of the month). So really not much of a downside at all.

So combine these three options and you can have a fully functional ecommerce website up for only a few hundreds of dollar!

About the Author
Anthony Jewell has over 6 Years experience in the Web & Graphics World. You can visit my business at http://www.logo2d.com